Dia de Muertos, or Day of the Dead, is a vibrant and meaningful Mexican holiday celebrated on November 1st and 2nd. This tradition is a time for families and communities to come together to remember and honor their loved ones who have passed away. A modern and popular way to celebrate this cultural festivity is by wearing Dia de los Muertos shirts and other themed garments!

Dia de Muertos is not a mournful occasion but rather a joyful and colorful celebration of life and death. In this blog post, we’ll explore the significance of Dia de Muertos, its origins, and how you can create stunning Dia de Muertos shirt designs using Placeit.

Table of Contents

🌹​💀What is Dia de Muertos & Its Origins

Dia de Muertos, or Day of the Dead, is a Mexican holiday with deep roots in indigenous traditions. It is a fusion of indigenous beliefs and Catholicism, resulting in a unique and vibrant celebration of life and death. The holiday is typically celebrated over two days:

November 1st – Dia de los Angelitos (Day of the Little Angels): On this day, families remember and honor children who have passed away. Altars, or ofrendas, are adorned with toys and sweets for the departed little ones.

November 2nd – Dia de los Muertos (Day of the Dead): This is when families remember and honor deceased adults. Ofrendas are created with their favorite foods, drinks, and other items. Marigold flowers, known as cempasúchil, are often used to decorate the ofrendas and gravesites.

How to Create Dia de Muertos Designs

Creating Dia de Muertos shirt designs is a creative and engaging process. Whether you’re a seasoned designer or just getting started, Placeit offers user-friendly tools and templates to bring your ideas to life. Here’s a step-by-step guide on how to create Dia de Muertos designs:

Step 1: Choose Your Design Template

Placeit by Envato provides a variety of Dia de Muertos-themed design templates to kickstart your creative process. Browse through the selection and choose a template that resonates with your vision.

Step 2: Customize Your Design

Once you’ve selected a template, it’s time to customize it to your liking. You can modify the text, colors, and graphics to create a unique and personalized design. Consider incorporating traditional Dia de Muertos elements like Day of the Dead Sugar Skull Designs, marigold flowers, Day of the Dead patterns, Mexican skull patterns, and calacas (skeletons).

💡​Using Halloween fonts can get your design to a very similar style.

Step 3: Add Meaningful Text

Dia de Muertos designs often feature meaningful phrases or quotes that pay tribute to the departed. Add your own text, whether it’s a heartfelt message or a playful Dia de Muertos-themed slogan.

Dia de Muertos is known for its vibrant and colorful aesthetics. Experiment with different color combinations to capture the festive spirit of the holiday. Don’t be afraid to use bold and eye-catching colors.

🎨 Once again, you can get inspired by Halloween color palettes since these holidays both share  a style and vibes.

Step 5: Fine-Tune & Download

Once you’re satisfied with your Day of the Dead Design, click on the download button and you will get in no time a high-resolution file ready to be shared or printed. You’re now ready to print your design on shirts or other apparel items. Here are a few other designs to look at: 

Avatar Design
Emote Generator
Mugs Designs

✨​Check out more November t-shirt ideas here!

🎉​What Makes a Good Dia de Muertos Design

Creating a compelling Dia de Muertos design goes beyond aesthetics; it should resonate with the cultural and emotional significance of the holiday. Here are some key elements that make a good Dia de Muertos design:

Cultural Authenticity

A good Dia de Muertos design respects and reflects the cultural traditions and symbolism of the holiday. Incorporate elements like Day of the Dead Skull designs, marigold flowers, and traditional calacas.

Emotional Connection

Your design should evoke emotions and memories associated with Dia de Muertos. It can be playful, nostalgic, or reverent, depending on the message you want to convey.

Vibrant Colors

Dia de Muertos is known for its vivid and lively colors. Use a color palette that captures the festive and celebratory atmosphere of the holiday.

😊✨🌈 We highly recommend heading over to our new Colors by Placeit tool, where you can find everything about colors and get inspired by curated color palettes for your design needs. 

Meaningful Text

Consider adding text that carries a message of remembrance, love, or celebration. Personalized messages can make your design more meaningful.

Balanced Composition

Ensure that your design is visually appealing and well-balanced. Elements should be arranged harmoniously, and text should be legible.


A good Dia de Muertos design can be adapted to different apparel items and styles. It should look great on shirts, hoodies, mugs, backpacks, hat, and so much more!

🪅🌵 Discover our vibrant collection of Mexican t-shirt designs and join the fiesta by creating stunning apparel pieces with these templates! 

How to Promote Your Day of the Dead Images This Season

Promoting your Dia de Muertos designs for upcoming sales is essential to reach a wider audience and maximize your sales during this festive season. Placeit offers an array of mockup templates that can help you showcase your designs effectively.

Using Mockups

Step 1: Choose Appropriate Mockup Templates

Placeit provides a wide range of mockup templates tailored to different apparel and merchandise. To effectively promote your Dia de Muertos designs, select mockup templates that align with your products. Common options include T-shirts, hoodies, mugs, Day of the Dead decorations, tote bags, and more.

🔥 Don’t miss out on our 3D mockups.

Step 2: Customize Your Mockup

Placeit mockups allow you to upload your design directly. Click on the “Upload Image” button and select your Dia de Muertos design file.

Adjust Position and Size: Use Placeit’s tools to adjust the position and size of your design to fit the mockup item perfectly. Ensure that it looks appealing and well-placed.

Choose Apparel Color: If you’re showcasing clothing, select an appropriate apparel color that complements your Dia de Muertos design. Experiment with different color options to find the most attractive combination.

Add Text (Optional): Depending on the mockup template and your marketing strategy, you can add text to the design. Consider including Dia de Muertos-themed phrases, promotions, or your brand name.

Step 3: Download Your Image

Once you’re satisfied with how your Dia de Muertos designs look on the mockup templates, click on the “Download” button to save the mockup images in high resolution. You’ll want multiple mockup images featuring your designs on various products and settings.

🌟 Don’t miss out on our latest tool! Level up your design game with our brand-new Image Background Remover.

Create Promotional Content

Now that you have your mockup images, it’s time to create promotional content for your Dia de Muertos designs. Here are some ideas:

🔥​ Check out the best holiday trends to create, promote, and sell your products during this last quarter season!

Social Media Posts

Share eye-catching images of your designs on platforms like Instagram, Facebook, and Twitter. Write engaging captions that highlight the cultural significance of Dia de Muertos and the uniqueness of your products. Check out the following story and post templates:

Email Marketing

Send out newsletters to your subscribers, showcasing your Dia de Muertos designs and offering special promotions or discounts for the holiday season.

Website & Online Store

Feature your Dia de Muertos designs prominently on your website or online store. Create a dedicated landing page for Dia de Muertos-themed products.

Blogs & Articles

Write blog posts or articles that explore the cultural aspects of Dia de Muertos and how your designs connect with the holiday. Include images of your mockups within the content.

Collaborate With Others

Partner with influencers or bloggers who have a Dia de Muertos or Mexican culture-focused audience. They can promote your designs through sponsored posts or reviews.

Schedule & Launch Promotions

Plan your promotional campaign well in advance of Dia de Muertos. Schedule your social media posts, email blasts, and other marketing activities to coincide with the holiday. Consider offering special discounts, bundle deals, or limited-edition products to entice customers.

Engage With Your Audience

As your promotional campaign goes live, actively engage with your audience. Respond to comments, answer questions, and encourage user-generated content. Encourage customers to share photos of themselves wearing or using your Dia de Muertos-themed products.

Monitor Performance & Adjust

Track the performance of your Dia de Muertos promotions. Pay attention to metrics like website traffic, conversion rates, and sales. If certain strategies or products are performing exceptionally well, consider doubling down on them. Conversely, if something isn’t working, be open to adjustments.

Promoting your Dia de Muertos designs effectively using Placeit mockups and a strategic marketing approach can help you connect with your target audience and boost your sales during this festive season.

Last Words

Dia de Muertos is a beautiful and culturally significant holiday that offers endless creative possibilities for designing Day of the Dead shirts and apparel. Placeit provides the tools and templates you need to bring your Dia de Muertos designs to life. Whether you’re creating designs for personal use or for sale, remember to infuse your creations with cultural authenticity, emotional resonance, and vibrant colors. With Placeit, you can contribute to celebrating life and honoring your loved ones during this special holiday.

Never miss a holiday again! Follow and add our e-commerce calendar to keep up to date with every event and holiday your brand can jump on! Also, our 👕​ t-shirt idea calendar will give you all year-round inspiration. 

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