With people becoming increasingly conscious about waste and wanting to live a more green life comes the opportunity to build a sustainable brand! This is basically using products that create the minimum amount of waste or that can be fully reused or recycled in order to reduce one’s carbon footprint

Mass manufacturing is a hazard to the environment now more than ever. We have tons, literally, of waste just sitting on our planet, damaging our environment, endangering all species, polluting our resources, and more. 

So, should you switch your existing products for sustainable clothing? Definitely! You can start by making a gradual change: first offering an eco-friendly collection and expanding from there, or start with a 100% sustainable brand right from the beginning.

🌱 What You’ll Find: 

Starting an Eco-Friendly Clothing Line

Print-on-demand brands have been trying to innovate for a while now by switching to ethical clothing brands. Clothing brands like Patagonia use fully recycled or organic materials in their products.




Sustainable fashion is definitely a growing trend in this business, with people becoming more and more concerned about our environment and our buying habits. But is it worth it? An eco-friendly brand creates loyal customers, and you can promote your responsible selling to reach an audience that cares, which, trust me, a lot of people do care about.

Luckily, Printify offers a wide catalog of sustainable products on which you can build your whole offering on.

These include custom-printed stainless steel travel mugs, water bottles, insulated bottles, and enamel campfire mugs, among others. But let’s dive deeper:

Printify Eco Friendly Collection

Water Bottles

There are all kinds of water bottle materials you can offer; some are eco-friendly, some are not, but the main intention behind a resistant recipient for liquids or food is that it will be reused for years instead of using daily disposable plastics.


Tote Bags

Tote bags are an excellent sustainable alternative to plastic bags. With stylish designs, they become a favorite accessory for your customers, perfect for carrying everywhere. Not only are they far more fashionable than plastic bags, but they’re also durable, making them a long-lasting choice.


Organic Cotton Shirts

Support fair-trade and ethical shirts with these organic cotton products. Organic cotton is softer than regular cotton but just as durable, insulating, and waterproof. It’s also chemical-free, pesticide-free, and hypoallergenic, with reduced water and soil pollution.

🌍🌳🌻 Need design ideas for launching a t-shirt collection? Then hop into 20+ Earth Day T-Shirt Ideas to Bring Your Store to Life

Sustainable Brands from the Printify Catalog

Of course, t-shirts are definitely the top POD product to sell; this is why we’ve listed here a few of the sustainable products you can choose for your store and your next creations. Plus, Printify, as a company itself, has joined the Green Pledge, which states that by 2030, its company should be climate-neutral.

  • Bella + Canvas uses energy-efficient equipment, fair-trade cotton, and water-based inks in its facilities. It’s also engaged in a zero-waste program, climate-neutral efforts, reduced water waste, and a sustainable supply chain.

Sustainable PrintingPortrait Of A Man With Short Locks Wearing A Tshirt Mockup Using A Printer

Direct Garment printing DTG is much more sustainable than other printing methods since it typically uses environmentally friendly, water-based inks and processes with waterless energy.

The Sustainable Brand Glossary

While there are many ways to turn your brand into a sustainable business, it’s important you become familiar with the following terms and take a look at what you can apply to your own brand.

🌏 Eco-Friendly

Products and services that have very little damage to the environment. 

Think of products like eco-friendly stickers made with earth-friendly eco-solvent inks with water-resistant vinyl, Recycled paper posters, canvas, and postcards.  

🌱 Organic

Organic products are manufactured without pesticides, herbicides, chemical fertilizers, or any other harmful substances. For example, t-shirts made with organic cotton

“The production of a single non-organic cotton t-shirt takes 713 gallons (2’700 liters) of water” Printify

🪴 Reusable

Products that are to be used many times with very resisting, sustainable materials. For example, reusable water bottles, coffee travel mugs, traveling recipients, and more. 

Steel, for example,  is an extremely reusable material. A single reusable water bottle can save an average of 156 plastic bottles each year.

🌳 Biodegradable

These are products with no plastic at all, which means they can re-integrate into the environment or decompose. For example, biodegradable phone cases!

💚 Vegan

These are cruelty-free products with no animal-derived components or animal testing like faux leather. 

Vegan T-Shirt Designs to Promote What You Preach

Remember, with Placeit by Envato, you have the power to create stunning designs for your customers—perhaps even incorporating vibrant vegan messages to appeal to the eco-conscious market.

Likewise, with a Placeit subscription, you can create vegan-themed t-shirts, any kind of design for your merch, and mockups to promote your sustainable brand in all kinds of scenarios. You can also create all your promotional images and videos for social media to get your brand on your market’s radar!

🔥​ In the spirit of keeping your brand consistent, eco packaging! Find more here.

Last Words

We hope this review gives you great ideas to offer sustainable products for your brand. 

Remember to keep it consistent! If you are transitioning or opening a sustainable, make your research and comply with every aspect of it. Brands that say something and then act differently can get punished by buyers.

Avoid using terms like socially responsible fashion to simply greenwash your brand. You will be pointed at if you are not consistent. 

Get others hyped to join sustainable eCommerce practices! Have something to say? Leave a comment for us below! 



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