
That little tag on your t-shirt? It’s doing big things! A t-shirt label design doesn’t just share sizing and quality info, it showcases your logo and message while adding a professional finish that makes your product stand out. And remember, every detail counts! So, choosing the right material, style, color, and placement can make all the difference.
Not sure where to start? No worries! We’ve got you covered with 10 expert t-shirt label design tips to make sure your products hit the mark. Read on! 😊
Tag Along to the Good Stuff! ⤵️
- 🌟 Top 10 T-Shirt Label Design Tips for a Pro Look
- Tip 1. Comply With Legal Labeling Requirements
- Tip 2. Consider the Types of Labels & Texture
- Tip 3. Choose the Right Label Placement
- Tip 4. Size Your Logo and Text Wisely
- Tip 5. Pick Label Colors That Pop
- Tip 6. Keep Your Branding Consistent
- Tip 7. Include All Necessary Care Instructions
- Tip 8. Select the Proper Label Fold
- Tip 9. Don’t Forget to Add Tags
- Tip 10. Test With a Sample Order First
- 🪄 How to Create Custom T-Shirt Labels With Placeit
- 🤩 T-Shirt Tips That Fly off the Shelves
- 😀 And That’s a Wrap!
🌟 Top 10 T-Shirt Label Design Tips for a Pro Look
Hey there, seller! In this list, we’ve rounded up our top t-shirt label design tips to help you level up your brand, from choosing the right materials and colors to making sure you include all the must-have info.
But that’s not all! We’ve also enlisted winning advice on creating best-selling t-shirt designs. So get comfy, grab your notebook (or notes app), and let’s dive in!
Tip 1. Comply With Legal Labeling Requirements
Labeling your clothes goes beyond just adding your logo or brand name. Each country has specific regulations you need to follow. In the U.S., for example, all textile products must meet certain federal requirements, which can include detailing information about fiber content, care instructions, and country of origin, among other details.
🚦😀 Wait! We highly recommend checking out the Federal Trade Commission (FTC) guidelines for clothing and textiles to make sure your products are fully compliant and ready to sell with confidence.
Following these legal requirements is essential not only to stay compliant but also to build trust with your customers. Keep in mind that clear labeling helps shoppers make informed decisions: some customers might have allergies to specific materials, they might prefer buying from certain countries, or steer clear of manufacturers they’ve had issues with in the past.
💡 Friendly Reminder: Skipping the rules could lead to penalties, so it’s always a smart business move to check your country’s labeling guidelines before you get started.

Tip 2. Consider the Types of Labels & Texture
On to our next t-shirt label design tip! Remember that t-shirts will have direct contact with the skin, so you should opt for high-quality, soft, and comfortable textures. Here are some of the most commonly used fabrics for labels:
😀➡️ The best fabric for your custom t-shirt labels will also depend on the printing methods your POD partner offers. The good news? We’ve put together a handy guide on T-Shirt Printing Methods to help you make the right call! 😌
Tip 3. Choose the Right Label Placement
Where you position your label will depend on your brand’s guidelines. What we mean is that the ideal spot should align with your branding, whether you’re going for a luxurious vibe or affordability, the placement can help reinforce that image.
Some common label positions include the front, sleeve, neck, or inner side seam. Here’s what to keep in mind:
😊✨ Want to build a strong brand and skyrocket your business? Don’t miss out on these Product Branding Tips for Your Clothing Line!
Tip 4. Size Your Logo and Text Wisely
When it comes to t-shirt label design, do consider that the space is limited, so you have to be careful with logos and text. Every element counts, and to keep things readable, avoid using text smaller than 8 pt. Instead, aim for at least 10pt to make sure the font remains legible on fabric.
If your logo and text feel too cramped, consider prioritizing just one element to maintain readability. Still want to include both? You can always add a second label! For example, at the bottom hem. Nevertheless, keep in mind that an additional label will add to the production and sewing costs.
At Wunderlabel, you can create and design online woven labels and printed labels using text and a symbol, or upload your own logo or artwork.
😊📐Your logo will be front and center of your marketing materials, web, social media, and much more! Check out our Logo Size Guide to get the perfect fit every time, no guesswork needed!
Tip 5. Pick Label Colors That Pop
While most label t-shirt designs offer plenty of customization options, some restrictions may apply in terms of colors and sizes. So, it’s best to plan ahead! We recommend you take a look at your supplier’s branding options for labels. That way, you can compare pricing, insert options, models, and brands.
Also, be sure to check with your manufacturer about any color limitations they may have, and don’t skip requesting samples. Seeing the label in real life is the best way to check quality and color accuracy before going into full production.
🚀✨ We did our homework and researched Best Print-on-Demand Websites, so you can choose the right platform for your business!
Now, let’s talk design! For clear visibility, avoid using similar tones on your background and logo design (like white on bright yellow, better pass!). Instead, think in terms of contrasting colors for better visual impact. For example, white and blue, dark grey and pearl, pink and plum.
P.S. Don’t forget that this t-shirt label design tip goes hand in hand with your branding. We’ll talk more about this in the next section, so let’s keep going! 😊
Tip 6. Keep Your Branding Consistent
Here’s the thing: while your label is a small space, it can be a powerful branding tool too! It helps your business look more polished, professional, and instantly recognizable. Just take a peek at Levi’s iconic two-horse red label!
Therefore, it’s important that your t-shirt label design remains consistent with your branding. Use the same fonts, color palette, and graphic elements to reinforce your brand identity and boost recognition.
If your logo design uses bold, vibrant hues and display fonts in one label and neutral colors and script in another, it will be hard for your customers to keep up and associate your products with your store.
Branding Templates for Your Etsy Shop! 🌟
✨😊 Is your branding still a work in progress? Don’t worry! Dive into our expert guide: How to Create a Brand Identity From Scratch With Placeit and build a successful look and feel that truly represents your business.
Tip 7. Include All Necessary Care Instructions
As we mentioned at the beginning of these t-shirt label design tips, depending on the country, care labels may be legally required, so it’s best not to skip the rules. Moreover, if you’re aiming to give your brand a more professional edge, including care and washing instructions shows you care about your item’s quality. It helps customers keep their garments looking great and makes them more likely to come back to a business they know they can trust.
We’re talking about details like:
🌡 Ideal wash temperature
🫧 Bleaching guidelines
👕 Drying & ironing instructions
💨 Dry cleaning info
💡 Friendly Reminder: Don’t forget that some countries require you to list material percentages and textile fibers, so always double-check local regulations!
Tip 8. Select the Proper Label Fold
The type of fold depends on where you will position your label. Inside or outside will require a particular type of fold. Depending on the location, such as the neck or sleeves, will also have its unique demands. To give you an idea, here’s a quick breakdown of what you need to know for your t-shirt label design:
1. Flat / Straight Fold
This type of label will lie flat on your product, sewn around the four edges. It is the best place for hard-wearing garments, such as denim and jackets.
2. Loop or Centerfold
As the name suggests, this label is folded across the center with a seam allowance. This is a popular choice since it has a wider usable surface area. You can add information on both sides of the label. Mostly commonly placed on the neck.
3. End Fold
It has a similar effect to flat labels, but it has an extra 7mm seam allowance on both sides. It has a better finish than the flat label, but the seam will still be seen on the other side of the garment. It is a cheaper version since it doesn’t require the removal of the seam to sew it on. Best placed on the outside of the garment.
4. Book or Manhattan Fold
Similar to centerfold, but it should have its seam allowance folded inward. Not so much used nowadays since it takes more time to produce. Its three folds need to be folded manually, as machines can’t do it.
5. Miter Fold
A long and rectangular label. Its ends are turned over and up at a 90˚ angle. It is sewn on the garment via the folded tabs. This is the best option for soft clothes, such as for kids.

Tip 9. Don’t Forget to Add Tags

Convey quality and communicate your brand value through hang tags or swing tickets. You can also add social media calls to action or even promotional offers on your website or other touchpoints. Most prominent fashion brands take advantage of this type of labeling since it goes beyond the traditional sewn ones. Use your creativity and communicate in a useful way with your customer.
Tip 10. Test With a Sample Order First
Ordering a sample of your labeled product is a smart move. It lets you check everything, from the overall product quality and shipping experience to the specific details of your label design. You’ll be able to review the placement, color accuracy, and print quality up close. This is the best way to spot potential issues and ensure your final product looks exactly as you want to.
Here’s a quick checklist to help you know what to look for when reviewing your t-shirts:
- Fabric feel and softness
- Stitching and finishing
- Fit and sizing accuracy
- Correct placement (neck, side seam, etc.)
- Color contrast and readability
- Logo/text clarity
- Comfort (especially if the label touches the skin)
- Accuracy of care instructions and materials listed
- Delivery time
- Packaging presentation
- Any damage or issues during shipping

🪄 How to Create Custom T-Shirt Labels With Placeit
Now that you’ve got all the tips down, you’re just one step away from bringing your t-shirt designs to life. Now, what’s missing is, of course, creating the actual t-shirt label design. The good news? You don’t need to be a design pro to get started. With Placeit by Envato, you can choose from ready-made templates, customize them to fit your style, and get polished, professional results in no time. As easy as that! 😀

1. Head Over to Placeit’s T-Shirt Label Collection
Head over to Placeit, and in our Navigation Bar, click on Designs > Merch & Print > T-Shirt Labels to access our extensive library.

2. Select Your Favorite T-Shirt Label Template
Use the left sidebar tags to narrow down your search. Once you’ve found a t-shirt label template, click on it to start customizing it!

3. Personalize Your T-Shirt Label Design
Customize your label design to match your branding. Switch the fonts, colors, and graphics, and add all necessary information using the text boxes.

4. Download Your Brand-New T-Shirt Label
When you’re done personalizing your t-shirt label design, hit the “Download” button, and you’ll instantly receive a high-quality PNG image ready to use!
Or, Start Customizing These T-Shirt Label Designs! ✨
🤩 T-Shirt Tips That Fly off the Shelves
Ready to turn your designs into customer favorites? Here are some quick tips to help you create t-shirts that truly sell:
1. Find Your Winning Niche
Instead of designing for everyone, focus on a specific audience, like dog moms, gamers, or plant lovers. The more tailored your designs, the more likely they’ll click with your target buyers.
2. Leverage Trends & Evergreen Designs
Stay updated on what’s trending, but don’t forget to mix in timeless best-sellers. Tap into seasonal events, niche-specific holidays, or pop culture moments. Just make sure it resonates with your brand.
3. Showcase Your Designs With Mockups
Use apparel mockups to help buyers picture themselves wearing your designs! At Placeit, you’ll find an ever-growing library of professional mockups for every product, style, and season.
4. Choose Top Marketplaces to Sell Your Products
If you’re just getting started, begin with one platform that fits your goals. Many POD services integrate with top marketplaces like Etsy or Amazon, making it easier to manage everything in one place.
5. Test, Tweak & Repeat
Try out a few design variations — change up the fonts, colors, or layout of your custom t-shirt design —and track what works. Testing is a key part of learning what your audience loves (and what to skip next time).
😊🪄 Design and sell t-shirts that have year-round success! Check out our T-Shirt Ideas Calendar and the Best Print-On-Demand Niches to Get Your Numbers Rising to keep the inspo flowing!
✨ T-Shirt Design Made Easy With Placeit!
Got a great t-shirt idea? Placeit helps you bring it to life in minutes! Whether you’re a POD newbie or a seasoned seller, we have everything you need in one spot: t-shirt design templates, custom t-shirt labels, apparel mockups, brand logos — you name it! Get professional results in minutes, edit directly from your browser, and the best part: no design skills needed! ✨
What Do You Want to Do Today? 🪄
😀 And That’s a Wrap!
Launching a new product means juggling a lot, but paying attention to the details, like your t-shirt label design, can make a big difference. As part of your marketing strategy, the correct label highlights your product, communicates your brand’s message, complements your customer’s lifestyle, and helps to encourage new purchases. It’s a small aspect that can have a big impact!
And as we wrap this up, we can’t stress this enough: before you dive into production, be sure to check your country’s labeling regulations. Following the proper guidelines from the start can save you from costly surprises down the line and set your business up for smooth growth!
🌟😊 What do you think? Got another t-shirt label design tip you’d add to the list? Share your thoughts below to help fellow print-on-demand sellers! In the meantime, if you’re looking for more ideas for designs on t-shirts, be sure to check out Placeit’s Trending T-Shirt Designs!
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Placeit is your one-stop shop for your t-shirt business needs. It doesn't matter if your a brand new t-shirt seller, or if you're a seasoned entrepreneur, Placeit will be with you every step of the way with amazing t-shirt designs, stunning mockups, social media images, and even videos to promote your designs.
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